The Best App for Real Estate Agents to Give Their Clients

Why Most Agents Don’t Have a Client App Yet

Building a mobile or web app from scratch is expensive and slow, so most agents settle for a mailing list and a CRM. Neither one gives a client something to actually use between transactions.

What to Look For

It Has to Be Branded to You, Not the Platform

If a client can tell the app belongs to some third-party company instead of their agent, it undermines the entire point — the relationship should stay between the agent and the client.

It Needs to Work for Both Sides of the Business

A homeowner and a prospective buyer need almost entirely different tools: maintenance tracking and expense history for one, a savings and debt-payoff planner and an ownership-readiness timeline for the other. An app that only serves one half of an agent’s client list is only solving half the problem.

Setup Has to Take Minutes, Not a Design Project

An agent shouldn’t need a developer to add their logo and contact info. If setting up the branding takes longer than writing a listing description, it won’t get set up at all.

How Everkeep Fits

Everkeep was built around exactly this gap: one white-labeled app, mode-gated for homeowners and buyers, that an agent brands with their own name, photo, and contact info in minutes — and gives away free to their first 50 clients.